New research from the American Bible Society shows that Bible use and involvement is increasing among young Americans and men.
In fact, the first chapter of the organization’s annual Bible report entitled “American Bible” saw a rise in Bible users from 38% to 41%.
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However, the increase is particularly pronounced among young people and men.
“Millennials have grown 29% in Bible use and 19% in men, filling in the long-standing gender gap in Bible use,” reads the press release. “In recent years, millennials and men have been the least likely to use the Bible.”
The American Bible Society also found that Bible involvement — what is called a “deeper-more” quest for people’s interaction with the Bible — increased in 2025, and that younger people were driving that shift.
Among Gen Z members, Bible involvement increased from 11% in 2024 to 15% in 2025. Similarly, millennials saw this shift from 12% to 17% with the crew at the same time.
In particular, the survey also examines American beliefs about how they want to interact with the Bible, with 51% hoping to read Christian Bibles more frequently in the American Bible Society.
Dr. John Prake, editor-in-chief of the Bible Series State and chief innovation officer for the American Bible Society, said the findings are noteworthy.
“For the first time since 2021, both Bible use and Bible involvement is on the rise, especially among young adults and men,” he said in a statement. “People are interested in the Bible and Jesus.”
Noting that Christians and the Church have the opportunity to fulfill this interest in truth, he said, “How does the Church respond? We must respond together with creativity and innovation.
In a recent interview with CBN News before the release of the survey, Plake said he has “wakened” to the positive changes surrounding the American faith, when he recently observed the shocking spikes of Bible sales.
“I think I’ve woken up… when the media contacted me about an article from the Wall Street Journal that was announced last October about the surge in Bible sales.”
Plake said he often makes great strides in comparing what is happening anecdotally in real numbers and statistics in his own church experience, to ensure that he understands the actual patterns correctly, compared to what he is “individually experiencing.”
He said there are many positive trends and this positive trajectory is also happening in other countries.
“I think we’re beginning to get a sense of something going on from a lot of angles, from Europe, from the US, from Canada, from the data and from experience,” Plake says. Click here for details.
Bible status data were collected among 2,656 US adults through online interviews conducted January 2-21, 2025.
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